Friday, October 31, 2008

Media and Literacy #7

This article was written to follow up the informational commercial put on air by Barak Obama the other day. This article was created by Mike Krumboltz for Yahoo Buzz. There wasn't really much in this article used to catch a readers attention. There was a picture of Barak and his mother, but the opening sentence that usually grabs the readers attention wasn't very good. It just stated that there was a 30 minute informational commerical about Barak Obama. However if you are really interested in Barak Obama's life and really liked the informational commercial then I suppose that would be enough to grab your attention. People might understand this commerical differently than me if they really want to know about Barak Obama's life. This article explains a lot about Barak Obama and his life. It says everything that was pretty much on the commercial. However this article leaves out the other candidate. It also leaves out any views that Barak Obama has. I think this message is being sent for people to see more of Barak Obama so he will stick into their minds. Also to give people information on Mr. Obama's earlier life and background.




http://buzz.yahoo.com/buzzlog/91974

Thursday, October 30, 2008

Media and Literacy #6

During the rock, paper, scissor commerical for Bud Light during the Super Bowl of 2007, that advertisement was created by Bud Light. This commerical attracts peoples attention by being very humorous. Some people might not find this commerical funny like I did because they simply find alcohol offended and can't just appreciate the comedy in the commercial itself. A lifestyle represented in this commerical is one of a backyard barbecue. If you are a family who has a lot of barbeque's then this commerical would appeal to you. This message is being sent to make Bud Light some money. It is also used during the Super Bowl because when men are watching this commerical, subconsciously they will get thirsty and want a beer. This makes the company of Bud Light money.

Media and Literacy #5

The Pepsi commerical played during the Super Bowl this past year was created by Pepsi. This commercial uses comedy and a catchy song to pull it's watchers attention. People who are watching this commercial could understand it differently than me by not thinking it was funny or really hating the soda Pepsi to where you don't like the commercial. Lifestyles represented in this commercial were mostly people who are seen on TV or seem to have more money. Like for the people who play the role in falling asleep and then get woken up by Pepsi are TV announcers, musicians, there were girls shopping and someone at a coffee shop. So this commerical is representing people with a decent amount of money and leaves out other classes. This message is being sent in order for the Pepsi company to make money. By seeing this commerical and liking it you are more likely to buy Pepsi next time you go to the store than say Coke.

Media and Literacy #4

Skittles commercials are created by the Skittles company. These commericals are funny, and bright colored which catches peoples attention. Some people may not see skittles commercials as funny as I do, they could see these commericals as dumb and dry. In this commerical it shows the skittle man where everything he touches turns to skittles and he talks asks, "What if you couldn't hold your new born baby", or "I shook a mans hand on the bus today, he will never see his family again". These are values and points represented in this message. It is making you feel bad or pity the skittle man and it will subconsciously make you think of skittles when you see these things and you will want them. This message is being sent out as an advertisement to convince people to buy skittles so they can make money.

Media and Literacy #3

Ken Peters, a writer for Yahoo Sports covered the Lakers vs. Spur game Monday night for the Spur big game opener. The Lakers won 117-79 where Bryant had 16 points and Bynum had 12 points. For me, just the title attracts my attention to the article because i'm a Lakers fan. However, if I was not a Lakers fan, or an unbiased reader this article starts off with who won and which players scored the most points so that is an attention grabber. People who don't like the Lakers could understand this article as biased just because it was reporting that the Lakers won. This article talks a lot about the Lakers, so if you were not a Lakers fan this article would not explain who the other team did or where they look like they are heading in the season. The whole point of view for this article is where the Lakers are going, who they have added for players this year and so on. So this article does not represent the team they played and what there season is predicted to look like. This message is being sent to make money, and display the information about Tuesday nights game, the stats, and when the next games are.







http://sports.yahoo.com/nba/recap?gid=2008102912&prov=ap

Media and Literacy #2

ABC News and Good Morning America created this message about Munchausen by proxy disease. Which is when a parent (usually a mother) makes up a sickness that their child could have to get attention. This article is about a specific case where the child had unnecessary heart surgery because her mother insisted that she had a heart problem. This article used a lot of quotes that really made the article interesting. It starts out by explaining what Munchausen is, which is a really unrealistic, but real disease and that catches the readers attention. Other people however reading this article could believe that Munchausen disease really exists, but to me it is really far out there. Also, other people who have been effected by this disease could read this article differently with an emotional appeal to the article. This article states that mostly mothers have this disease and describes what it's like for the mothers and the daughters who have it. What the article does not talk about is what it is like for a father to have the disease, or if a son is on the receiving end of the disease. I think this message is being sent for money because will read this and then think they have symptoms of this disease and go to the doctor, and then the doctors will make money and the advertisments will make money from the doctors.




Source:

http://abcnews.go.com/GMA/OnCall/Story?id=6114322&page=2